Principle Insurance AB

Stockholm County – Our Heart

Principle Försäkrings AB is here for everyone who lives between Roslagen in the north and Södertälje in the south – regardless of whether you are a pensioner or a hipster, born in Vasastan, Åkersberga, Damascus or Värnamo.

Stockholmers come from all over the world, but we know a lot about those who live here. Many commute over 6 weeks per year, and perhaps that is why 15% of us dream of living in the countryside. Most households consist of single households, while cohabitants with children are second most common. We start more companies and go to the theater more than in the rest of the country.

When others want to be everything to everyone, we want to be the best here – on our home ground.

Organization and Management

Learn more about our organization and what role you have as a customer.

Principle Försäkrings AB is customer-owned, which means that you as a customer are also a partner. Through the council, you can influence the company's future - nominate yourself or another customer by September 30 at the latest.
Corporate Governance

Here you can find information about our annual report and articles of association.

The articles of association and corporate governance in Principle Försäkrings AB regulate the company's structure, governance and decision-making processes. As a customer-owned company, the owners' influence is exerted through the council, which is elected annually. The general meeting is the company's highest decision-making body, where important issues such as board elections and company development are handled.
Our History

Our work began in 2011, and since then we have followed Stockholm's development.

Principle Försäkrings AB has its roots in 1844 and has since followed Stockholm's development. We have always been here for our customers, created security in everyday life and handled everything from historical fires to the innovations of the future. Always close, reliable and easy to deal with.
Community engagement

Our vision of security in everyday life guides both our own operations and the local initiatives and collaborations we support.

Principle Försäkrings AB collaborates with partners to promote inclusion and faith in the future among children and young people in vulnerable areas.

Stockholm City Mission – main partner since 2021, supports children and young people in vulnerability.

Fryshuset - supports Fryshuset's work in Husby for a meaningful free time and better future for young people.